ARAG appoints experienced DAS trio to key Sales, Product and Propositios roles

ARAG appoints experienced DAS trio to key Sales, Product and Propositios roles


Authored by ARAG

ARAG has appointed Helen Futter as Head of Product Governance, Anne Wienand to Head of Strategic Partnerships and Marc Willett to Head of Propositions, as the legal expenses insurer advances its plans to develop the next generation of legal expenses insurance products.

Both Marc and Anne have worked at DAS UK since 2017 while Helen joined just over 3 years ago.

As Head of Strategic Partnerships, Anne will lead a team managing relationships with ARAG’s larger insurance business partners. She started her career in investment management, with Barclays, before joining BGL Group in 2004 where she spent most of her 13 years managing key accounts for the Group’s corporate partnerships division, Junction.

Marc started his product management career at RAC, before moving to Lloyds Banking Group where he worked in a number of product, propositions and brand development roles, over more than a decade, until he joined DAS UK seven years ago. As Head of Propositions, Marc will be responsible for the development of new products and propositions for ARAG’s business partners.

Helen takes on responsibility for governance across ARAG’s entire product portfolio, including before-the-event, after-the-event and insured assistance policies. Her appointment underlines the company’s commitment to delivering the best possible outcomes for both its business partners and their customers. She joined DAS UK in 2021 after 15 years with BGL Group.

Commenting on the promotions, Jay Prosser, Director of Partnerships and Propositions said:

“These are three crucial roles in our business that will be instrumental in delivering on the bold plans that ARAG has for growth. We’re fortunate to have such a rich resource of talent to call upon that we can appoint such candidates who not only strengthen our team, but also the propositions that we have to offer business partners.

I’m very lucky to have worked with Anne for more than a decade, both at DAS UK and previously with BGL. She has been a brilliant Senior Partnerships Manager and is a great asset to the ARAG team.

Marc’s extensive experience in developing products and propositions, both within the legal expenses market and beyond it, will be invaluable in implementing ARAG’s ambitious product development strategy.”

Director of Underwriting David Haynes added:

“Helen has a deep understanding of how products are designed and the importance of a truly customer-centric approach in developing our propositions. I’m really looking forward to working with her as we build the next generation of ARAG’s market-leading products.

Product governance is absolutely critical to the ambitious goals that ARAG plans to reach by 2030. Our duty to consumers is reinforced by the strong relationships we have with business partners, but it also gives us a responsibility to ensure that customer outcomes are fully understood and valued from the initial design of a product to the closing of a claim.”

These appointments demonstrate ARAG’s comprehensive commitment to delivering first class propositions for our business partners and extending access to justice as widely as possible.”

Following its acquisition of DAS UK at the start of the year, ARAG has revealed that it will be rolling out a range of ‘best in class’ products to sell through its broker, insurer and MGA partners.



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