Kuflink has appointed Brian West as its head of sales and will focus on “driving product innovation, funding capacity and book growth.”
In his role at Kuflink, West will work with Kuflink’s CEO Narinder Khattoare and the senior leadership team to help it achieve its “ambitious growth plans” in the next three years and beyond.
West has over 25 years of experience in specialist finance and was most recently head of sales and marketing for around three years at Saxon Trust, where he raised the firm’s profile and drove record levels of enquiries that lead to a fourfold book increase in the first nine months.
During his time, he also helped secure a new funding from a challenger bank for Saxon Trust.
Before working at Saxon Trust, West was head of commercial operations and marketing at Pivot Finance for nearly a year.
He previously worked at Conrad Capital between 2016 and 2020 as private client manager, and before that, he was the head of sales for Central Bridging for five years.
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West has also held roles at Funding 365 as head of broker sales and was a business development manager (BDM) at Shawbrook Bank.
West has also served as an executive director for the Bridging and Development Lenders Association, previously known as The Association of Short-Term Lenders.
Khattoare said: “Brian has a wealth of experience. He’s uniquely well-connected in the industry and we are delighted that he’s agreed to take over the sales team. He is the latest in a series of senior appointments and his arrival ensures that we now have the team in place to take Kuflink to the next level.”
West added: “I’ve known Narinder for many years and watched the Kuflink journey from a small privately funded lender to the current, highly impressive operation. With institutional funding now complementing our market-leading peer-to-peer investment platform, the foundations are in place for the next stage of growth and development. I look forward to playing a significant part in this growth.”
